SEMA Announces DATAgility to Assist with SEMA Product Data Services

April 2, 2012

SEMA, the Specialty Equipment Market Association founded in 1963, represents the $27.9 billion specialty automotive industry of 6,383 member-companies has engaged DATAgility to provide on-boarding, data sync and data quality services for the new SEMA Data Co-Op.

The SEMA Business Technology Committee selected DATAgility to assist them in several phases in the development of the Data Co-Op. After the discovery process, SEMA initiated a limited-scale “alpha” test in 2011 which yielded conclusive proof-of-concept validation. DATAgility’s performance during the program exceeded the high expectations of participating suppliers, receivers, and SEMA. SEMA is now introducing the “beta” phase, which launches in April of 2012 and as many as 50 manufacturers and 20 WDs and retailers will have the opportunity to participate. At the conclusion of the Beta period, the SEMA SDC will enter a full production environment where all SEMA members will be invited to participate.

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